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Lusha Pricing Explained: Plans and Features

Lusha offers affordable pricing plans but is it the right choice for your business? Explore Lusha’s different models, compare features, and see how it stacks up against competitors. Discover the best sales intelligence platform to leverage your ROI and elevate your sales process.

Published on: September 19, 2024 |

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The significance of cost in purchasing software is crucial for B2B businesses worldwide, as it directly impacts their budget and ROI. According to Salesforce, sales reps spend only 28% of their week actively selling while spending the rest of the time managing tasks and data entry. This proves that the popularity of sales engagement tools is at an all-time high.

When it comes to Lusha, organizations find its pricing options affordable and budget-friendly. However, are their pricing plans worth it? Do they provide enough benefits for a business to satisfy its needs?

We will dissect this below as we unravel Lusha’s different pricing models.

Lusha Pricing Plans 2024

Lusha’s pricing scheme consists of four different models. The free plan offers the most basic features. The other 3 are add-ons to the free plan that provide more advanced features. In addition to the highest and lowest plans, the pro and premium plans cost $36 and $59 annually, respectively.

Additionally, it has a free and custom plan for enterprises. Let us take a look at the table below to understand the pricing options better:

Features (Yearly)FreeProPremiumScale
Cost$0$36$59Custom
No. of Accounts111Custom 
Email Credits501920/year3840/yearUnlimited
Mobile Credits5480960Unlimited
Expandable Mobile Credits024004800Custom
Lusha’s Extension (LinkedIn)YesYesYesYes
CSV EnrichmentN/AYesYesYes
Job Change Alerts025Custom
SSONoNoNoYes
CRM EnrichmentNoNoNoNo
Intent FilterNoNoNoYes

Lusha Pricing Plans Explained

Now that we understand the basic features and functionalities that each Lusha pricing plan offers to its users, it is time to study these plans in detail. Let us take a look at them below:

Pricing Plan of Lusha: Free Plan

The most basic plan of Lusha contains a myriad of features. Starting from $0, it provides an extensive B2B contact database offering accurate data to its users. It also offers real-time access to the users with direct phone numbers and company data. Besides its extensive database, it provides 50 email credits and 5 phone credits to its users.

This plan is perfect for small and medium-sized businesses looking for budget-friendly options, operating on a shoestring budget. Features like CRM integrations and email sequence automation allow the sales process to improve. Despite all the key features, it still does not provide enough advanced features for well-equipped sales and marketing teams. Let us take a look at some of the additional features of this plan below:

  • Job Change Recency Filter
  • Phone Type Filter
  • Lusha Chrome Extension
  • Verified Email Addresses
  • Mobile and Landline Phone Numbers

Pricing Plan of Lusha: Pro Plan

A gradual increase in their budget has placed this pricing model at $36. It provides all the features as the free model along with unlimited credits per user per year. Lusha credits also provide 480 minimum phone call credits along with ICP-based contact and company profiles. Additionally, it also includes a funding data filter, technology data filter, and high-end customer support.

A well-equipped sales team can leverage this Lusha subscription working for a medium-sized business and even a few small and large-scale ones. Since there are more advanced sales tools eliminating the iterative tasks, users can enjoy this plan’s data accuracy and credit system. Some additional features include:

  • Bulk and Extension Bulk Show
  • CSV Enrichment
  • List Exports
  • Team Management- Shared Credit Pool
  • Team Management- Basic Usage Analytics

Pricing Plan of Lusha: Premium Plan

Rising up to the $59 mark, Lusha’s premium and scale plans include everything the pro plan has to offer. Some of its added features include enhanced CSV enrichment, increased job change alerts, and 22% off per phone credit.

This plan is utilized by medium and large-scale organizations and allows sales teams to efficiently leverage all their sales efforts. Besides providing data enrichment it also offers a Chrome extension, CRM systems, and lead generation capabilities. Some of the additional features include:

  • Browser Extension
  • Team Management- Advanced Usage Analytics
  • CRM Integration
  • Search Filters

Pricing Plan of Lusha: Scale Plan

The highest pricing model for Lusha cost calculated is its custom subscription. To get a reference pricing number, organizations contact their sales department to get a quote, negotiating the features and prices based on their business needs.

Some of the features that this model contains are buying intent data, CSV and CRM enrichment, popular CRM systems, Lusha API, and customer success manager. Since there is no designated price for this plan, businesses of all kinds can leverage this model to their advantage. Some of its additional features include:

  • Advanced Search Filters
  • Lusha Engage
  • Sales Intelligence Tools
  • SSO (Single Sign-On)
  • Advanced Customer Support

Lusha Pricing vs Competitors

Now that you understand what every pricing option has to offer to its user, let us also take a look at how Lusha alternatives impact its pricing structure in the market.

FeaturesLusha Icon
Lusha
Clodura Icon
Clodura.AI
Salesintel Icon
SalesIntel
ZoomInfo Icon
ZoomInfo
RocketReach Icon
RocketReach
Base Price$36/month$33/month$69/month$7000/year$39/month
Number of Users111NA1
Email Credits 1920/year12,000/year NA5,000/year25/day
Email Coverage66 Million600 Million7.2 Million175 Million35 Million
Organizational ChartsNA46 Million+NANANA
Email VerificationYesYesYesYesYes
Custom Intent DataNoNoYesYesNo
Free PlanNo YesNoYesNo
Sales AutomationYesYesNoNoNo
Calling DispositionNoYesNoNoNo
Explore Clodura PricingExplore ZoomInfo PricingExplore RocketReach Pricing

As listed in the table above, it is evident that Clodura.AI provides the best features of its competitors, while Lusha remains the next best choice. Let us focus on these competitors in great detail one by one.

Clodura.AI is a B2B AI-powered sales intelligence platform that provides an extensive database of 600M+ contacts. The contact information that this software provides is highly reliable and accurate. It also provides multiple lead-generation strategies for outreach and marketing campaigns. Sales automation and email cadence also help automate and execute sales strategies and funnel through analytics.

SalesIntel is a B2B human-verified contact database provider that offers users enhanced lead generation. It promises 95% data accuracy and updates its database every 90 days. It also contains additional tools, such as VisitorIntel, MonthlyIntel, and ROI Calculator, to help businesses with ancillary work.

ZoomInfo is a B2B contact database and lead generation software that allows users to enhance their sales funnel with effective sales processes and strategies. It has a contact database of 175M and 70M contacts. It also provides tools like Engage, Chorus, WebSights, and Workflows.

RocketReach is a database directory that provides accurate information at a highly affordable price. It also provides additional tools for users to utilize in their sales strategies and funnels.

Looking for an Accurate Sales Intelligence Platform?

Clodura.AI not only provides effective lead-generation strategies but also offers 95% data accuracy to its users. Make sure to get precise data with Clodura.AI.

Book a Demo

Is Lusha Worth the Pricing?

Lusha has a highly accurate database and an affordable pricing plan, ranging from free to custom. All your credits are saved and can be utilized further. However, it also has its downsides, just like any other sales prospecting tool.

One of the demerits is its fair use quota. Many users have reported Lusha’s inability to provide the right features even after picking the right subscription plan. There are multiple features, like renaming lead lists and search filters for saved leads, making lead hunting even more complex.

Organizations might have all the funding in the world, yet they cannot settle for software that cannot offer promised features. Despite Lusha’s 45M contact database and 50M company data information, there are errors in its lead quality and sales strategies.

A high-quality lead generation platform such as Clodura.AI not only provides an extensive 600M+ contact database but also offers 95% data accuracy which does not compromise its quality. It also offers additional services such as 46M+ organizational charts and 120M+ direct dials to effectively streamline a sales funnel.

Looking for a Better Lusha Alternative? Introducing Clodura.AI

If you want the same functionalities that Lusha offers at an affordable rate, Clodura.AI is your go-to option. Such a sales prospecting platform will let you browse across a sea of contact information. With a database directory of 600M B2B contacts and 120M direct dials, Clodura.AI has immense options for the organization’s target audiences.

Clodura.AI aims for an advanced sales intelligence strategy that allows its users to create intent-based strategies for their prospects. Since automation is a part of Clodura.AI, it utilizes AI-driven solutions for email outreach sequencing.

Let us look at the multiple reasons why Clodura.AI might be the perfect fit for your company:

1. Free Email Verification – This tool helps in validating the email addresses and domains of different users for free.

2. Chrome Extension – Clodura.AI provides a free Chrome extension that helps users connect with their targeted leads and acquire data on them through LinkedIn.

3. AI-writer – This feature allows users to conjure a cold email of their liking based on the tonality and speech of the content. Since, it is AI-driven, writing cold emails becomes easier than ever with this.

Clodura.AI Free Plan

PlanPrice (Annually)Key Features
Free Forever$0
  • Org Charts
  • Chrome Extensions
  • Bulk Select Contacts
  • Contacts Unlock

    The free plan in itself provides a plethora of features, as mentioned above. They might be limited in the free plan compared to their other models, yet they still offer more features than Lusha. Buyer intent is one of these features that Lusha fails to provide, which is not the case for Clodura.AI. It also provides other features, such as a free email address verification tool, sales cadence, email sequencing, and more.

    Clodura.AI Paid Plans

    Below is a brief understanding of the paid plans of Clodura.AI:

    PlanPrice (Yearly)Key Features
    Prospect$33/monthAll Starter features, advanced email sequencing, multi-channel outreach
    Prospect Pro$58/monthAll Professional features, team collaboration tools, custom reports, and priority support

    Clodura.AI goes above and beyond other sales engagement platforms, such as ZoomInfo, SalesIntel, Cognism, etc. It is not just a contact database provider but also a sales engagement and prospecting software. Furthermore, it can verify email addresses and identify buyer intent from potential leads.

    Clodura.AI also helps enrich CRM, CSV, and data leads, which improves your organization’s sales funnel. Hence, besides being a contact database, it can do everything that other platforms provide at a cheaper rate.

    Clodura.AI provides multiple features in its free trial that Lusha does not offer in its paid ones! One such feature is the AI-writer, which makes cold emailing much simpler. Hence, if you feel your business is not making any profit through Lusha, Clodura.AI is always around the corner.

    Find the Best Solution for Better Market Coverage

    Clodura.AI not only provides a rich database but also has high market coverage, which helps it manage all the ancillary sales engagement segments. Choose our lowest plan to get started.

    Book a Demo

    Experience Best-in-Class Data Solutions in Your Organization

    Many businesses have tried and tested Lusha, yet they have been dissatisfied with their product. Multiple G2 users claim that there are different things that are responsible for their dislike of the software. Some of these include:

    • Data Inaccuracy
    • Poor Customer Support
    • Unavailable Features
    • Fair Use Quota Concern
    • Improper Market Coverage

    All these issues trouble regular lead generation businesses creating unnecessary complexities in their sales processes. Clodura.AI possesses an arsenal of features and solves issues that bother Lusha subscribers often. It has a 95% data accuracy and provides complete features that are promised in the specific plan. Its quality customer support and extensive market coverage never disappoint any businesses or organizations.

    Frequently Asked Questions on Lusha Pricing

    1. What is better than Lusha?

    Clodura.AI is a better alternative than Lusha as it provides a huge database directory of 600M B2B contacts along with 95% data accuracy. It also provides 120M direct dials to call the potential leads from your sales funnel. Besides this, it also has multiple upcoming features like calling and meeting integration, LinkedIn automation, and task creation which Lusha fails to provide.

    2. How reliable is Lusha?

    Lusha poses a problem regarding reliability and security, as there are reports of data inaccuracy by its users. This makes it an unreliable companion for your organization. Clodura.AI, on the other hand, promises data reliability and security, minimizing any external security threats that can be hostile to users’ data and maintaining high-end security compliance.

    3. What is Lusha’s customer support like?

    According to multiple sources on the web, Lusha does not offer its clients a satisfactory customer support experience. This creates mistrust among users, causing them to leave the platform. Meanwhile, Clodura.AI ensures that users never face difficulties on the platform and can address any doubts promptly, thanks to its 24/7 customer support availability.

    4. What is the best feature of Lusha?

    Lusha provides an extensive B2B contact database that makes it one of the most popular databases in the marketing industry. However, it does not provide much accuracy when it comes to contact and company data. Clodura.AI not only has a huge database but also offers 95% data accuracy to make sure that it is reliable and precise.

    Kapil Khangaonkar is Founder of Clodura.AI and Head of Sales. He has more than 17 years of experience in sales and marketing, having worked in various leadership roles for software companies. Kapil has developed an AI-powered sales data and engagement platform that does the major heavy-lifting to ensure sales professionals never miss any potential opportunities and generate more meetings. Kapil has helped countless businesses transform their sales strategies and achieve unprecedented success.

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