The Counter

Were on a mission to challenge the way people think about burgers. Were about creative construction. We think life is about experiences. Trying stuff. Learning. Being Inventive. So weve searched for ingredients, chosen quality meats, created sauces, toasted buns, melted cheeses and indulgent shakes that shout flavor. Show us what youve got. Create endlessly. OPENING ITS ORIGINAL SANTA MONICA, CA LOCATION IN 2003, The Counter has quickly gained national acclaim. GQ magazine columnist Alan Richman named The Counters Build Your Own BurgerTM to his list of the best burgers in America, and The Oprah Winfrey Show featured The Counters inclusion on Richmans list, highlighting the 20 Hamburgers You Must Eat Before You Die. The Counter has been featured in several major publications including Sunset Magazine, Travel + Leisure, Los Angeles Magazine as well as various business publications such as Fast Casual, Business Week, and Restaurant Hospitality. The Counter is an upscale entrant into ...