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When two friends, Victor Watson and Oswald Lawless, started Tasti back in the 1930s, times were tough. It was the Great Depression, which might not seem like a great time to go into business but the delicious crystallised ginger they made was in strong demand. Since we first opened our doors weve been single-minded about hunting down the best quality ingredients for our customers, because if you use the best ingredients you get the best results. Its not rocket science but its an idea thats worked for us for over 80 years. Before long Tasti began putting other fine ingredients together into nutritious snacks. It was a simple idea, but it worked. In the 1970s we made one of New Zealands first muesli bars - the iconic Snak Log - and now were the largest manufacturer of muesli bars in the country. And were always thinking up tasty new stuff. Ever since, the company has steadily added new recipes and ideas to the point where, today, youll find something from Tasti in pretty much every kiwi pantry. Were also in Australia and growing our international business along with this weve even been roped in by other companies to help make their products. To this day Tasti remains proudly New Zealand owned and operated and just as passionate about great ingredients as when we started out. So here we are now, over 80 years on and still bringing together the best ingredients for the best results. Were not just proud to be Kiwis, we help them out too. The birds, that is. Executive Chairman, Simon Hall, runs a private Conservation Trust. The Trust works with government departments, charities and universities to help endangered plants and wildlife, especially the Kiwi. Tasti profits help support the Trust and Tasti staff are lucky enough to head out into the bush to help out with the good work View More
