SERE Motors

Welcome to SERE Motors, a distinguished family-owned car dealership, flourishing from humble beginnings to become a beacon of automotive excellence in Northern Ireland. Established by Stanley Edgar, a visionary in the automotive sector, our journey began with a simple portacabin beside the family home. Today, we stand proud with expansive showrooms located on Boucher Road, Belfast, and Moira Road, Lisburn. The name SERE is steeped in our heritage, representing the initials of our founders, Stanley and Rosemary Edgar. Their ethos of integrity and dedication continues to drive us forward. February 2000 marked a significant milestone with the opening of our first Used Car Supermarket in Lisburn. Now, our facilities span over 4.5 acres, presenting a vast selection of hundreds of cars, including esteemed brands and sought-after models. At SERE Motors, we dont just sell cars; we offer an automotive experience. We are proud to host two new car franchises, showcasing the dynamic SEAT, an...