RUGA

We are womens fashion brand which exudes a relaxed and innovative tone. Bright colours and bold patterns are prominent in our collections, also recognized by the comfort of the models. In accordance with the displayed image, we pursue an ideal of independent women: modern and resourceful. Its a feminist and adjusted to modernity adaptation of the American concept self-made men, which may now turn into equally self-made women. Since day one, we are expanding within the national territory and, in a recent past, we accomplished the internationalization of our brand. This growth dynamic leads us to believe in RUGAs empowerment towards its current market position. The products and materials quality is the first imperative to regard in any decision-making process here at the company. However, that doesnt not prevent the respect of a particular founding principle: the made in Portugal privilege. A value that is proudly sustaining by RUGAs representatives. We also promote versatility in o...