Guardian

A group of brands with beauty & wellness at their core, The Guardian Group comprises customer-first brands that bring beauty, health, and wellness to all parts of the country and the world. Founded in 2023, the Guardian Group is helmed by Ananta Capital, a Mumbai-based Venture Capital firm. With skincare, perfumes, health and wellness products, pharmacies, and beverages under its portfolio, the group aims to simplify the lives of consumers as a new-age FMCG company. BellaVita is a fragrance-forward brand that creates world-class luxury perfumes, bath and body products, and skincare that feel good and smell even better. Bevzilla launched in 2020, we are redefining on-the-go beverages with our Instant Coffee & Milkshake Cubes sweetened with Date Palm Jaggery. GNC is a leading global health and wellness brand that is devoted to helping consumers Live Well. GNC product categories include protein, performance, weight management, vitamins, herbs, and wellness supplements. GNC partners ...