Doordarshan News

Doordarshan as a public broadcaster has been successfully discharging its special responsibility to give balanced and unbiased news without sensationalizing as well as by carrying different shades of opinion. Considering the perceived need for a dedicated news channel on Doordarshans platform and building on its twin advantage, viz., viewers loyalty to DDs in-house news bulletins and the greater revenue potential on account of DD-Metros terrestrial reach, the Prasar Bharati Board approved the proposal to start a 24-hours news channel in place of DD-Metro. This was subsequently approved by the Union Cabinet in its meeting held on 3 October 2003. Consequent to these decisions, DD-News channel was launched on 3 November 2003 by converting DD-Metro into a 24-hours news channel. Its terrestrial reach is 21.6% by area and 44.9% by population of the country. You are welcome to send your opinion and suggestions at ddinews@doordarshan.gov.in DD News quickly gained popularity am...