Artificial Intelligence Using Machine Learning
Achieving sales targets is a daunting task for any company. The entire process, right from finding the leads to the closing, is complex, exhausting, and time-consuming. Clodura solves this problem by artificial intelligence and machine learning doing all the difficult work for you so that your sales team can work with increased efficiency and convert more leads. Consider Clodura as a personal assistant for your sales team. Backed by tested algorithms, it helps companies in their B2B sales by extending support at every stage – finding prospective customers, establishing connections, identifying opportunities.
Here is how Clodura works:
- Lead Generation – Clodura uses a smart and predictive technology that helps to find the most suitable targets for your company. The results provided by its algorithm are not only highly relevant but also delivered in a small amount of time.
- Digital Footprint Tracking – Once the prospects have been discovered, Clodura tracks down their digital footprints through extensive data analysis and research. It uses more than 100 different types of data points to deliver data that is full of valuable information and insight. You can also easily monitor the activities of your targets as Clodura keeps tabs on their social media handles.
- Taking Action – When you have learned about your prospects you can take your next step in a calculated manner. Clodura offers a variety of intelligent actions that can help you in closing the leads. For instance, it provides different types of email templates and custom emails that you can send directly to your leads, with or without some tweaking. Thanks to Clodura’s smart dialers, you can find the most suitable time to contact your leads.
You can also choose the most appropriate medium for contacting them, viz. social media, email, and phone calls.
The reason why Clodura is so powerful is that it automates a large portion of the entire sales process. With the majority of the work, that is both time and funding intensive, being taken care of by a self-reliant system, you can shift your focus from the mundane and cumbersome work of sales to something more important, such as revenue generation.
The Benefits Offered and the Problems Solved by Clodura
There are several companies that aid other companies with their B2B sales. However, Clodura stands out from the crowd because of its unique features. Here are some of the reasons that make Clodura super powerful-
- Lead Understanding – While the majority of sales assistance providers merely analyze the customer patterns of their clients Clodura uses a radical computer algorithm to get a deeper insight of the customers and discovers leads that you may not have even known existed.
- CRM Database Updating – Unlike its competitors who either don’t update CRM databases at all or do so seldom, Clodura fetches real-time and live information about potential leads and updates the CRM database frequently.
- Robust System that Covers Sales 360 degrees – Clodura was established by and is for the leaders of a new age. Every single thing about the platform is creative and revolutionary. Gone are the times when sales meant picking up a phone and calling prospective customers. Social media and the web, in general, have completely changed the face of sales today. Clodura has integrated several powerful tools together so that you can cover every possible sales dimension. For instance, Clodura’s smart dialer analyses the calling history of your customers and finds the most suitable times for calling them. This directly improves the connection ratio. It also stores all the data on its system so that you can easily refer to facts and figures to move ahead wisely.
- Opportunity Alerts – Clodura keeps an eye on your leads and alerts you every time an opportunity presents itself. Its ‘Sales Now’ engine works 24/7 so that not a single piece of important information is missed out.
- Intelligent Mails – In every business, communication plays a pivotal role, and when you contact your prospects you have to be really careful with what you say. To ensure that your message is clear and spot on, Clodura offers custom email templates and also tells you exactly what and how you should pitch. To make the process even easier and faster it also provides validated email addresses and contact numbers.
- Crucial Data at Your Disposal – Businesses can’t be taken to the top by relying on feelings and instincts. To take calculated risks you have to know your numbers. This is where Clodura comes in. From the details of your leads to dates and events of importance, it collects them all in well-structured reports that you can access from anywhere on the portal.
What is H2H, and Why is it Important?
An average person with a marketing and sales background would strongly believe that there are only two broad segments of marketing- B2B, artificial intelligence and machine learning or business to business, and B2C, business to customer. However, both of these approaches draw out the very intimacy, the human touch from the entire sales process. What happens with the traditional sales paradigm is that the sales team
tries to close leads by following an almost mechanical routine that involves throwing technical jargon on the customers? While this kind of approach was doing fine we realized there was ample room for improvement. There had to be a better way for a business to connect to their leads. Thus came H2H- human to human marketing.
Clodura uses artificial intelligence and machine learning for social media tracking to help you learn about the personal aspects of your leads. Not only does it give you an edge when you contact your leads but also make the entire process more fun and satisfying. When your customers see how much you have learned about them it brings them closer to you and makes it easier to build long-lasting relationships. Of course, it also helps in giving a boost to your profits and connection-to-conversion ratio, which is what you eventually want.
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